Wednesday, April 19, 2023

Please pay attention

Schiphol Airport in Amsterdam. There the authorities have etched the image of a black housefly into each urinal. It seems that men usually do not pay much attention to where they aim, which can create a bit of a mess, but if they see a target, attention and therefore accuracy are much increased.

     Richard H. Thaler, Nudge: Improving Decisions About Health, Wealth, and Happiness

 

 

 

 

 

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